With her highly personal and provocative style, Viviane Sassen is one of the most exciting figures in contemporary fashion photography. At the moment, her work can be seen in the exhibition In and Out of Fashion at Scottish National Portrait Gallery.
With her highly personal and playful style, Viviane Sassen is one of the most exciting figures in contemporary fashion photography. Dark and mysterious, yet intimate and intuitive, her work can be both intriguing and disturbing. She often seeds the body as a sculpture, continuously exploring concepts of revelations and concealment. With their striking compositions and expressive use of light and shadow, her photos also carries an air of mystery and suspense.
Born in Amsterdam in 1972, Viviane Sassen spent parts of her youth in Africa, where she’s also found many of her motives. Besides being much lauded for her artistic work, she is also a prominent fashion photographer, working with brands such as Carven, Stella McCartney, and Missoni, and magazines like Numéro, Double, Another Magazine, and Dazed & Confused. For Sassen, fashion photography forms the ultimate playground, a domain in which she can work quickly, intuitively, and experimentally in in close collaboration with stylists, models and make-up artists.
Fashion pictures deal very much with contemporary popular culture and have a kind of disposable quality
In 2007, Sassen received the Prix de Rome, and in 2011 she was awarded the International Center of Photography Infinity Award for Applied and Fashion Photography. In and Out of Fashion is her first retrospective, including a selection of photos from her early, now iconic series, as well as a wide range selection of recent works for various magazines and brands. First produced and showed by Huis Marseilles in Amsterdam, the exhibition is now on view at Scottish National Portrait Gallery in Edinburgh.
Viviane Sassen – In and Out of Fashion will be on view at Scottish National Portrait Gallery in Edinburgh until the 9th of February 2014. See a selection of her works above.