In the short video CLOUDBUSTING, the duo Partel Oliva interprets Kenzo’s dreamy autumn winter collections through a dystopian tale of stunt rider and night clouds.
Kenzo’s men’s collection and women’s precollection for the season ahead stems from a fantastic and post-romantic universe. In the hands of Partel Oliva, this universe finds it’s expression in an dystopian, dreamy tale populated by stunt riders and helmeted acrobats. The creative duo Partel Oliva presently oversees the artistic direction of all communication of the recently revived cult brand Kenzo. The duo describes the video as a dream steeped in the troubling atmosphere of Day Clouds and Night Clouds, the key prints of the autumn collections.
– The concept came from the men’s collection, says the duo. At the show, we saw these looks emerge, precise and technical, as if powered by a definite sense of purpose, but also embellished and decorated with painterly motifs. The contrast was beautiful, like a hand embroidered space suit, something in itself almost contradictory.
– We wanted to develop this first impression by finding the perfect world from which these looks were beamed, and the duty to which they were dedicated. From this came the motorbikes, the helmeted acrobats endlessly polishing off impossible movements and the girl in the middle, who follows her own set of rules and splinters the perfect order.
See CLOUDBUSTING below.[embed width=”865″ height=”430″]http://www.youtube.com/watch?feature=player_embedded&v=8UXnmyCPZ_M[/embed]